We are dedicated in helping insurance companies, brokers and underwriters with their marketing.


We understand the difference between Combined Operating Ratio (COR) and Loss Ratio, but most of all we understand marketing for insurance companies.

If you are looking to grow your insurance business and;

Attract and acquire new policyholders?

Renew and upsell existing policyholders?

Create and distribute quality messages to market consistently?

Create and distribute quality messages to market consistently?

Empower your internal teams with quality materials to use?

Enable your agents to connect with prospect and customers effectively?

Utilise the latest integrated technologies?


Whether you are launching new insurance products to market or looking to change up your messaging, Secret Source Specialists are on hand to help your team execute!

Here are a few examples of how we’re helping insurance companies to grow;

Effective customer user journeys – To attract and convert future policy holders

A content management strategy – New and engaging content, social media outreach. Helping to increase conversion and retention ratios

Branding refresh – The world moves on so we’re helping refresh company’s brand and materials

Implementing click to buy models - Full service - websites, landing pages, quote and payment engine, lead generation - PPC and SEO.

Account management strategies - Helping cross sell and upsell value add services.

App development – UI/UX

Paid Campaigns – Bringing in in some new traffic into the website

How we help

Tailored Insurance Company & Broker Marketing Services



We will help you get the most out of your website journey

*claim your free website audit here for your site of a competitors


Campaign creation

Coming up with engaging new ideas to help attract and nurture your audience. We integrate elements of our specialisms to create effective campaigns


Search Engine Optimisation

Get found and convert. Our specialists will work with you to ensure your digital assets are working efficiently.


Paid Channels

Google, Linkedin, Facebook and other platforms, we can help you organise and execute to reach your chosen audience


CRM & automation

We help insurance companies with their techstack


Data Acquisition

Acquiring quality data and maintaining it is another way we help insurance companies


Graphic Design

Stand out of the crowd and make an impact with in-house designers to help bring your story to life.


Sales and Marketing Consultancy

Competitive Our experience in the sector puts us in an unique position to be able to help with the growth of your business


Content Writing

Blogs, newsletters, whitepapers, technical documentation, our dedicated team will work with you create quality content


Email Marketing

Emails are not created equal! Let us show you e ones that draw your attention, etc.


Ecommerce and Open Banking

Using the latest efficient payment mechanisms, developing simple click-to-buy customer journeys and the latest in Open Banking solutions.


Click to buy Apps or knowledge managers, the Secret Source UI/UX and Dev teams are standing by to help. Want a 'Click-to-Buy' Solution on your website, now?!

We love working on Insurance Marketing Campaigns!


The 'Secret Source' for UK Insurance

When it comes to UK Insurance companies, we work with internal sales and marketing leaders to help them execute! Our high level process is working with you on some, or all elements of the customer user journey, from attracting new policy holders, partners through to retaining and delighting your existing policy holders.


Are you a Broker?

If you are an Insurance Broker and need marketing resource, then consider Secret Source?

We combine specialist agency resource with marketing practitioners to help execute and grow your business at a fraction of the cost.

Read our latest blogs

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Start growing with Secret Source

With the experience and tools to make every part of your business grow we are ready and excited to help you get started.