RevOps

RevOps

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What is Revenue Operations (RevOps?)

RevOps streamlines sales, marketing, and customer success processes to drive revenue growth, enhance customer experience, and optimise operational efficiency.

Imagine a less siloed mentality within your organisation with your data, processes and technology all working towards one goal - Revenue Growth! That's where Secret Source can help.

GET IN TOUCH

RevOps is the alignment of your business processes, technology, data and people.

Who is RevOps for?

Every company possesses its own distinct characteristics, leading to a unique path in the pursuit of Revenue Operations. For organisations aiming to enhance growth and streamline operations effectively, embracing a RevOps strategy is essential

7 signs you need RevOps in your business:

Stunted growth

Lack of customer retention

Siloed KPIs

Redundant data

No RevOps owners working across the entire business

Lots of technology in different departments

Inconsistent
pipeline

What are the benefits of RevOps?

Eliminates inconsistency
Improves clarity, offering predictable revenue
Increases retention
Empowers and motivates employees
Reduces the waste of time, money and effort
Able to make sound decisions based on the facts, quicker
Enhances cross-departmental collaboration and communication
Facilitates continuous improvement through data-driven insights

Don't have time to stick around?

Then why not share your basic details and we'll send you some useful RevOps Resources?
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Companies with optimised RevOps processes achieve 27% faster growth in profit!

(Source: McKinsey & Company)

say no to the silo

"Revenue Operations is a journey, you may already be on it. Like any journey you might need assistance to understand the destination, keep on the path and sometimes not be afraid to ask for directions."

Rob 'The RevOps Hitman'

What is RevOps not!

Solely a sales function, marketing operations, service challenge or finance mission

A linear funnel process

About spending more money

A quick fix

A job title

To be taken lightly…

How to achieve RevOps

1.

First you need to be committed from the top down. The rewards are great, but the path is not always simple

2.

Review your processes

3.

Reflect on your Technology Stack to support those processes

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4.

Audit your data throughout your entire business

5.

Test and refine your customer user journey from unknown prospect to long standing customer. Remember to include business partner and stakeholders as part of the audit

Still unsure if RevOps is right for your organisation?

READ THIS ARTICLE

Believe it or not!

A customer spending money with you is not the main event, what they do and how they are treated before and after is real RevOps.

"RevOps implementation can lead to a 19% increase in annual revenue."

Source: Forrester

How do I start my RevOps journey?

Phygital – Appreciate both physical and digital journeys. Look to use multichannel/omnichannel
Scenario plan by taking a customer through the journey from before the beginning of the relationship right the way through
Consider the data you are collecting and how you intend on using it (in line with GDPR)
What systems are people using? Do a systems audit
Think circular...
wheel

Looking for a RevOps expert to talk to?

We have a select team of RevOps gurus who can objectively help you understand what you can do and in what order.

Whatever stage of your Revenue Operations journey, from a RevOps Professional, Business Leader, or starting out, then our Secret Source RevOps Team can help.

TALK TO AN EXPERT

Your RevOps pathways

start revops

Start RevOps yourself

Embarking on and overseeing your own RevOps project is enticing, yet maintaining objectivity amidst distractions can be challenging. You will also miss having a guide who will have the experience managing similar projects and able to provide valuable insight and much needed foresight.

hire consultants

Hire consultants

While acquiring objectivity and project management skills is crucial, successfully managing a Revenue Operations project requires a collaborative team with a diverse range of expertise. This includes departmental knowledge, data processing capabilities, effective communication, and problem-solving skills, all working together to achieve genuine Revenue Operations outcomes.

hands on team

Hire a hands on team (i.e. Secret Source)

For the transformative impact of RevOps, you will require a seasoned team of specialists renowned for sustainable success, who will help you navigate your journey with the necessary skills required for each crucial stage.

The RevOps journey

Processes & KPIs

If you can’t measure it, you can’t manage it. Allow our RevOps Specialists to objectively examine how your business operates and how you wish your business to operate. Here are some handy RevOps KPIs to help:

  • Sales Cycle
  • Win Rate
  • Annual Recurring Revenue
  • Managed Recurring Revenue
  • Churn
  • Upsell
  • Cross Sell
  • Renewals
  • Cost of customer acquisition
Data
  • I need new data
  • How do I maximise the data that I have
  • Help me onboard and exit data

 

PLEASE AUDIT MY DATA

Tech Stack

With over 350 CRM’s, 1,000’s of solutions, what is your ideal tech stack.

  • Cut out wasted time, effort and money
  • Examine pipeline velocity
  • Improve forecast accuracy

 

AUDIT MY SYSTEMS

Execution

Partner with our team of experts to help keep things on track.

 

PARTNER WITH US

Did you know?

Secret Source operates globally with companies of different sizes and from different sectors. Each company is different; Secret Source will put together your RevOps journey plan to be as unique as you are!

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We're RevOps certified!

revops certificate

Featured Secret Source Specialists

Hire

Nick.

RevOps - Sales & Marketing

After building and running successful marketing teams around the world, Nick is on hand to shape your marketing technology stack and help align them to business growth. Find out more about Nick's past and current projects by reaching out.

Connect & chat with Nick
team 2

Hire

Paul.

RevOps - Marketing Operations/Tech Stack Deployment

With 20+ years helping sales and marketing teams deliver, Paul can help shape your marketing technology stack to deliver real results that help drive the right type of revenue growth.

Connect & chat with Paul
team 3

Hire

Alistair.

RevOps - Service, Sales & Marketing Tech Stack

Alistair is a RevOps specialist adept at driving revenue growth through streamlined operations, aligning sales, marketing, and customer success processes and technology for optimal performance.

Hire Alistair
team 1

Hire

Claire.

RevOps - Marketing Specialist

From specific marketing activities to fully integrated campaigns, Claire helps clients co-ordinate different marketing operations.

Hire Claire
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Hire

Louisa.

RevOps - Graphic designer

Louisa brings creativity, innovation, and expertise to every project. She has honed her skills in crafting visually compelling designs that captivate audiences and elevate brands.

Hire Louisa
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Next steps: start a no-obligation chat with one of our RevOps Specialists.

We have the experience, the badges and the technology partners to help put together a market leading Revenue Operations Journey for your business.  Next steps, no obligation chat with a RevOps Specialist.

START YOUR REVOPS JOURNEY WITH US?

Our case stories

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Realigned TechStack for
Growth

Past Project

Secret Source helped to transform a semiconductor company's revenue operations, by integrating sales, marketing, and customer success seamlessly. Enhanced efficiency, aligned tech stack and better reporting led to accelerated revenue growth.

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Sales, Marketing, Service TechStack Transformation!

Live project

Secret Source RevOps Specialists evaluated a major North American manufacturing firm's Sales, Marketing, and Service tech stack. Phase two begins to integrate and optimise technology, aiding their RevOps journey.

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Transform to RevOps from 30 years of manual processes

Past Project

Three decades of manual processes and fragmented tech behind us, our RevOps transformation seamlessly aligns sales, marketing, and customer success. Optimising efficiency, accelerating revenue growth, and enhancing overall performance are our rewards.

We specialise in optimising your technology stack to deliver seamless customer interactions and drive revenue growth. Our dedicated team will review your current technology infrastructure, identify opportunities for enhancement, and implement tailored solutions that align with your business objectives.

By partnering with Secret Source for your Revenue Operations project, you can expect a comprehensive evaluation of your technology stack to ensure optimal performance and scalability. We leverage the latest tools and methodologies to streamline processes, improve data integration, and enhance customer engagement across all touchpoints.

Take the first step towards a more efficient and RevOps operation today. Contact Secret Source to schedule a consultation and discover how we can empower your business through innovative technology and exceptional customer experiences. Let's unlock the full potential of your revenue operations together!